X Games not only asked us to conceive, design and develop their mobile and tablet apps (iOS/Android) - that provides second-screen companion features to be used while watching TV - but leverage the ideas and interaction paradigms to redesign their mobile and desktop version of XGames.com... ALL AT THE SAME TIME. In the end, we created four mobile-forward experiences for extreme sports fans in time for the Aspen '13 X Games and established the design platform for future Summer and International games as well.
FEATURE: 'TRICK TRACK'
FEATURE: 'HYPE METER'
Information Architecture, Interaction Design, Team Leadership