"This is great. I want this today."
Adam Brotman, EVP, Global Retail Operations & Partner Digital Engagement at Starbucks
“The DOM will create extremely valuable data insight into the customer experience and operations.”
Kevin Johnson, CEO at Starbucks
"We got ours a few weeks ago and it works really well. It’s stopped a bunch of people from just lingering around the hand off plane or like coming up to us and demanding where their mobile order is. They usually just kinda hang out in the cafe somewhere till they get the notification on their phone that their order is ready."
mac9382 via Reddit, Store Manager at Starbucks
Year:
2015
Roles included:
Product Design, Prototyping, Field Research, User Testing
Product & CX Strategy by: