Don Cheadle

Establishing artist-fan connection on the early web

Reimagining the digital connection between icon and fan.

Reimagining the digital connection between icon and fan.

ClientDon Cheadle
ProjectBrand & Digital Presence
Roles includedCreative Direction, Branding, Content Strategy, Visual Design & Motion
StatusArchive

Don Cheadle and I met in New York one morning to discuss making his online presence "cool" and "feel like it was made by [his] fans." We ended up creating one of the first ever direct communication tools that allowed visitors to submit direct messages to a private server that Don was able to read and easily post back on his site for all to see. Twitter before Twitter.

Initial visual design concepts.

Initial visual design concepts.

Interactive direct communication interface.

Interactive direct communication interface.

The final direct fan communication tool in action.

The final direct fan communication tool in action.

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